Visual Communication Design, Bachelor of Arts (BA)
A major in Visual Communication Design educates and prepares students to conceive and produce creative solutions to satisfy the visual communication needs of society. Graduates are prepared for careers in graphic design, web design, multimedia design, advertising, printing, publishing or related fields. Theory and practice are covered in a variety of contexts, including process and product, form and content, type and image and inter activity. Current technology and future trends are addressed in the context of industry practices. This major is combined with a related minor in another academic area to specialize in specific career preparation.
- two years of a single high school foreign language or one year of a single college level foreign language is required;
- in order to receive the Visual Communication Design degree, students must earn a grade ≥3.0 in DESN 263 and DESN 363 in addition to the department requirement of ≥2.5 GPA in all DESN/TECH coursework;
- MATH 107 is recommended for the above major.
|Required Core Courses|
|DESN 100||DRAWING FOR COMMUNICATION||5|
|DESN 216||DIGITAL FOUNDATIONS||4|
|DESN 259||HISTORY OF DESIGN||4|
|DESN 263||VISUAL COMMUNICATION DESIGN 1||5|
|DESN 363||VISUAL COMMUNICATION DESIGN 2||5|
|DESN 366||PRODUCTION DESIGN||4|
|DESN 368||WEB DESIGN 1||4|
|DESN 378||WEB DESIGN 2||4|
|DESN 463||VISUAL COMMUNICATION DESIGN 3||5|
|DESN 490||SENIOR CAPSTONE||4|
|ART 107||BASIC DESIGN||5|
|CMST 201||PUBLIC SPEAKING||4-5|
|or CMST 200||INTRODUCTION TO SPEECH COMMUNICATION|
|TCOM 205||INTRODUCTION TO TECHNICAL COMMUNICATION||5|
|TECH 393||TECHNOLOGY WORLD CIVILIZATION||4|
For information on General Education, see Undergraduate Degree .
Student Learning Outcomes—students will
- understand basic business practices, including working on teams;
- identify, analyze and solve communication problems;
- create and develop visual form in response to communication problems;
- show respect for diversity and knowledge of contemporary professional, societal and global issues;
- recognize the need for, and the ability to engage in, lifelong learning;
- describe and respond to the audiences and contexts which communication solutions must address.